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Category Archives: Uncategorized

crossmediaweek,, a late reflection

A little late, but here are my impressions from the crossmedia week in Amsterdam.I will quote some of the interesting phrases I heard:
- World creation with ecosystem of organical growth of emergent stories- mash ups; quick presentation, comments, points of views (tools machinima and quick storyboarding)- Atlas of codecs that guide through events- Crossmedia development [...]

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start crossmediaweek in Amsterdam

Today the crossmediaweek in Amsterdam started its programme. The entourage is great. The programme today was.. sufficient. No really exciting things.. yet. An interesting debate at the crossmedia cafe about the value of a crossmedia idea versus person operationalising the idea. Value is offcourse idea AND person (better still ..team). Frackers claimed ideas are not [...]

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What is MIT doing on convergence..

The illumious MIT.. Find out what there doing on convergence right here:
http://convergenceculture.org/weblog/

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Talpa interested in Hyves

Word has it…reliable journalistic resources… that Talpa is interested in buying social network hyves. (http://www.hyves.nl) This fastgrowing community, primarily populated by 12 to 25 years old, can peak at each others lives and stay in touch. The peaking around in the others “krabbels” and pictures is the true power of attraction of the system.
Talpa would [...]

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new market figures on convergence

Accenture has made a report on the future of convergence and identifies fierce competition from Asia. I have accentuated this before.. Asia has the perfect base for convergence; a highly skilled IT workforce, large film and television industry (bollywood is as big as hollywood, in production size and turnovers) and they can make the leap [...]

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5 lessons for marketing media content

Snakes on a Plane: 5 lessons for marketers“Snakes on a Plane” was the number-one movie this weekend, taking in $15.3 million. Some traditional media outlets that were so quick to trumpet months of unprecedented Internet buzz called the take “disappointing” and a “letdown.“Don’t believe the hype. “Snakes on a Plane” was a first in many [...]

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Avatar socks…

Yesterday I read a very amusing report about the growing trend of people to turn socks into favorite friends. De Telegraaf reports this to be a worldwide trend.. With this character, designed by yourself you express yourself and have an ever caring friend with you all the time.I started wondering which of my socks would [...]

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TV content on its way to the mobile platform in the US

ABC is developing mobile phonegames as extensions to its succesprogrammes Desperate Housewives and Lost. Unfortunately in Europe not yet available because I am very curious how they have adapted the content to a light (mobile) game.
US cable network HBO has released one of its original documentaries for free for the first time as a video [...]

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20th century fox offers popular movies and series online

Twentieth Century Fox is passing by its’ coldwater fear of offering films online. Warner Bros already started film offerings online a while ago. It seems the big 5 are not waiting for a catastrophhic market make over as the music industry has experienced through Peer to Peer. Already most of the P2P traffic (which is [...]

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Digital Media Space "share of voice"; blackberry TV, sony and channel 4 VOD

Slowly but certainly the race for ’share of voice’ in digital media space is heating up.
CanWest launches Blackberry TV: Global TV parent CanWest MediaWorks is launching bbTV, the first advertising-fuelled Canadian market effort designed to deliver video content to users of BlackBerry handheld devices
Sony preps new AXN channels for Europe: Sony is poised to roll [...]

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